[hulu id=w6jq5rbg_v1jb8ypfuzmha width=512]
Bruce Willis tells everyone to hug their loved ones, and be glad they’re not dead in a car accident. Then it turns out his “loved one” is Fred Armisen.
Grade: A-
The Best and Worst Super Bowl Commercials of 2014
TIME grades all the ads of Super Bowl XLVIII
Honda
Full List
1st Quarter
2nd Quarter