For some reason Holiday Inn thought a joke about transgender people was the best way to promote $1 billion worth of upgrades at their hotels. In this 1999 ad, a beautiful woman struts across the room at a class reunion as the narrator lists the cost of each of her body parts. A former classmate decides to flirt with her, but his look of excitement turns to shock when he realizes she is actually Bob Johnson. The ad angered enough viewers that Holiday Inn abandoned the Bob Johnson character shortly after the Super Bowl.
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