Women aren’t the only wants who want to smooth out an unsightly midsection. Spanx for Men offers the same body-shaping technology for any guy’s gut. The company claims that its product “tones chest” and “narrows waist” and that any man will “look sharper, stand taller and feel stronger in his clothes.” The Spanx juggernaut made founder Sara Blakely the world’s youngest self-made female billionaire – all without selling to guys. But the “men’s shapewear” industry is just getting started. Spanx for Men launched in 2010 amid several companies selling similar products, including Equmen and Sculptees.
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