Customers can be one of your most valuable sources of information and market research, so why not take it a step further and interview some of them?
Small Business Tip of the Day
Removing Barriers to Innovation
The last thing you want to do is stand in the way of innovation, but you may unwittingly be doing some things that stifle your employees’ entrepreneurial spirit.
Customer Events Can Position You for Success
Public appearances can be a great way to promote your product or service, but if you’re having trouble getting noticed at crowded trade shows and conferences, consider launching your own events for customers and prospects.
Keep an Eye on Your Expenses
If your small business starts to take off, it could become tougher to monitor all of your expenses.
Why You Need a Mission Statement
Mission statements may seem overused and unimportant in the scheme of things, but a well-crafted one can help you focus your business.
What the Best Companies Offer Their Employees
Finding and keeping talented people is one of the biggest challenges any company faces. Your HR policies and practices could be one place to look for an edge.
Low-cost Ways to Improve Productivity
The day is only so long and employees already have plenty to do, but here are a few low-cost things you can do to help improve productivity
What Can You Learn from Zuck?
Facebook is one of the most successful new companies of the last decade, so what can entrepreneurs learn from the company and CEO and co-founder Mark Zuckerberg?
Four Lessons from Top Tech Companies
Some little-known facts about some of the world’s most successful technology companies could give you ideas for your own business.
Do Less, Succeed More
Entrepreneurs and small business owners are typically buried in demands and obligations, so learning to say “no” and focus on the right things is critically important.
Outrageous Job Interview Questions
Hiring is one of the toughest things a manager has to do, so asking provocative questions in interviews is one way to try to determine what (and how) a candidate really thinks.
Don’t Ignore Your Social Media Reputation
Social media has become a critically important channel for customer service and feedback, so companies that ignore it do so at their peril.