The NHL lockout is over, and the shortened season’s first games are taking place this tomorrow. But will fans, who have been frustrated for months while players and team owners squabbled, actually show up as paying customers?
Business of Sports
Snowboarding May Have Reached Its Peak
Snowboarding is no longer new, no longer extreme, and—now that your mom knows how to ride—no longer quite as cool. No wonder snowboard sales and snowboarder visits at mountain resorts are on the decline.
Lots of Goodies Were Stuffed into the Fiscal Cliff Deal
A host of special interests, from filmmakers to rum distillers, got tax breaks in last week’s fiscal cliff deal.
How the SEC Became the Richest Conference in College Sports
Winning six football national championships in a row has brought the Southeastern Conference not only fame, but also fortune. As Alabama looks to extend the streak to seven, we examine the economic reach of the SEC empire
Deep Trouble: Ski Resorts Try to Cope With Less Snow – Now and in the Long Run
What does a winter resort do when winter barely arrives?
#NBCFail? Not Quite. Prime Time Olympics Coverage is Surprising Success for Network
It’s more than a week into the London Olympics, and Twitter users are still hammering NBC for its tape-delayed coverage, its glitchy streaming online video, and the endless commercials in between and during the competition. But …
Your Favorite NBA Team, Now Brought To You By [Company Name Here]
On Thursday, the NBA announced a proposal that would place advertising on players’ jerseys starting in 2013. If officially approved in September, expect the other three North American leagues to be close behind.
Why $1.5 Billion For The Dodgers Might Be A Bargain
Editor’s note: This post proved prescient when, two and a half weeks after it was first published, the Dodgers were purchased for $2 billion. TIME’s Sean Gregory sizes up the deal here.
As Major League Baseball moves closer to …