Silly games can equal serious savings. Here are a handful of psychological money tricks that work.
psychology
Members of Congress who want to pass health-care reform should sneeze every time they talk about it
Here’s a little advice for folks pushing health-care reform: sneeze more.
A study due out in the journal Psychological Science finds that when people have just witnessed a sneeze, they’re more likely to want to fund federal health initiatives.
What Really Motivates Back-to-School Shopping?
It’s not just about glue, protractors, and binders. We’re buying stuff—new clothes, backpacks, sneakers, cell phones—in an attempt to make kids feel secure, more confident, more “with it.”
Q&A with Consumer Psychologist Kathleen Vohs
Kathleen D. Vohs, associate professor of marketing at the University of Minnesota’s Carlson School of Management, is an expert in self-regulation, problems with spending, and the psychology of money. Among other things, her work reveals how people feel when they’re reminded of money they’ve spent (not so good), and how you can practice …