Celebrity endorsements rarely make much sense. Despite what Hulk Hogan and Troy Aikman have said, for instance, it’s foolish …
toning shoes
The Craze Over ‘Toning’ Shoes Is, Well, Over
A year ago, consumers eagerly handed over upwards of $200 for each pair of special fitness “toning” shoes that, thanks to designs featuring padded, wobbly, uneven soles, would supposedly tighten buns, thighs, calves, and abs. …
10 Less-Than-Miraculous Miracle Products
It’d be nice if you could stop getting old, if plopping your kid in front of the TV would teach her new words, and if there were heaters and air-cooling units that really were free—and that really worked as advertised. Then again, it’d be a miracle if advertisers actually told the whole, unvarnished truth.
More Proof Consumers Just Love the Quick-Fix Gimmick
Trendy “toning” sneakers justify their high asking prices ($100 to $200 and up) by saying that their unique rounded soles help wearers to get better workouts, burn more calories, and better tone their butts, legs, and calves compared to normal sneakers. You can understand why consumers love the idea that simply putting on a pair of shoes …
$200 ‘Toning’ Sneakers Won’t Make You Skinny
The idea that a certain kind of sneaker will significantly help the wearer get in shape and lose weight is “utter nonsense,” according to a professor of physical medicine and rehabilitation at Johns Hopkins School of Medicine. Another expert says, “Nothing about these shoes has any redeeming value.”