John D. Rockefeller, America’s first billionaire, said, “If your only goal is to become rich, you’ll never achieve it.”
Easy for him to say, but his point is well taken: If the only thing you care about is making money, no …
The Movement to Ban McDonald’s, Coca-Cola From the London Olympics
Junk food giants McDonald’s and Coca-Cola could find themselves left at the starting blocks after the London Assembly voted to call for a ban on Olympic sponsors that produce high calorie food and beverages.
My Summer Incubationship: Student Entrepreneurs Get a Crash Course in Launching a Small Business
The GE/OMD Incubator offers college students with clever business ideas the skills and resources necessary to turn an idea into a viable business.
What Were They Thinking? 10 Ads That Sparked Controversy
Cringe-inducing ads can do a lot to tarnish a company’s image. Here’s ten examples of advertisements gone wrong and how each company handled the fallout.
After the Occupation: We Hate Mega-Banks But Still Use Them
Anger against mega-banks brewed for most of last year, coming to a head with the Occupy Wall Street protests and fueled by banks’ unpopular (and short-lived) efforts to charge people for using their debit cards. People claimed …
Why Vladimir Putin Needs Higher Oil Prices
As oil prices sink, so do the prospects for the Russian economy.
Assert Yourself and Influence Your Organization
Assertiveness often gets a bad rap. People who are self-confident and forceful can be cast as pushy and annoying. But when balanced with other critical skills, being assertive can help you excel at other things:
Microsoft Writes Off Most of its 2007 $6.3B Ad Business Bet
There are write downs — and then there are write downs. Microsoft is wiping the books clean of almost all of the $6.3 billion it paid for interactive ad company aQuantive in 2007.
Has the European Slowdown Finally Hit the U.S.?
Many Americans are using the July 4 holiday as an opportunity to get away for the week, and there’s no better time to hide from dour headlines blanketing the financial press. Unemployment has hit a new record high in Europe, …
How the Heat Wave’s Affecting Your Wallet, Your Food and Your Holiday Weekend
The science behind rising temperatures is up for debate, but what can’t be argued is that increasingly hot summers are having a big impact on our lives and our economy.
Consumers Prefer to Get More Rather than Pay Less – Because They’re Bad at Math
Is it better to get more or pay less? If you think they’re basically the same, you’re like most consumers. And, like most consumers, you’re wrong.
How to Get the Most Out of Twitter
Twitter can be a great place for getting your message out and for interacting with customers, but there are a few basic practices to follow that will help make you more respected and effective.