Target to Extend Store Hours on Thanksgiving

Doors will open at 8 p.m.

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Victor J. Blue / Bloomberg via Getty Images

The race to Black Friday is on, as Target is the latest retailer to announce its earlier operating hours on Thanksgiving Day.

Target will open its doors to hungry shoppers an hour earlier than last year, at 8 p.m. on Thursday, Nov. 28, and remain open until Friday, Nov. 29 at 11 p.m., the Associated Press reports.

The move underscores the pressure retailers face in attracting holiday shoppers. Macy’s, J.C. Penney, Kohl’s and others also plan to offer Thanksgiving hours.