This week, the death of one high-profile grocery chain, and the ascendancy of another, tells us a lot about what Americans …
Tesco
Attention Shoppers: Nothing Special About the ‘Special’ Prices in Aisle 7
There’s an art to getting the unsuspecting shopper to spend more at the grocery store. Among the classic ploys is the use of misleading pricing and signage—like posting a “NOW!” price that would imply a discount, when the item …