supermarket

Boo Berry Is No Substitute for Franken Berry

To save money, create a more simplified shopping experience, and potentially even increase sales, Walgreens, Kroger, Wal-Mart, and other stores are whittling down the options on their shelves. It’s a move that most consumers appreciate, at least in theory: Now they only have to consider 187 varieties of shampoo, rather than 248. But if …

The Grocery Game: Play or Get Played

The supermarket is designed to get you to spend more than you need. Product location, packaging, quantities, and promotions are all part of the game. And if you aren’t aware that supermarket marketers are even playing a game, then you’re the easiest mark.

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