“Showrooming,” the practice in which consumers check out merchandise in a physical store and then buy it at a cheaper price …
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Scan This! Target Encourages Shoppers to Scan Items with Smartphones Nationwide
Some shoppers have felt the need to stealthily scan items in stores with their smartphones. They’d rather not be accused of “showrooming,” the practice in which one scopes out merchandise in a brick-and-mortar store, only to …
Absurd or Brilliant? How to Save Money, and Even Make a Little, As You Shop
Whenever a store has a sale, it points out how much the shopper would “save” by purchasing the discounted merchandise. This is ridiculous, of course. If the item is something you wouldn’t have otherwise purchased, you’re …
Blame Your Next Unplanned Purchase on Your Cellphone
New apps will send coupons and other promotions to the cellphones of potential shoppers who are near stores to try to lure them inside and entice them into buying something.