A third-string quarterback with zero Pro Bowl appearances and highly criticized throwing mechanics—who was recently dumped by his team from last year, and who many football analysts predicted wouldn’t be in the NFL this year—will have one of the league’s hottest-selling jerseys.
NFL
Hey Ladies, Want Some Jerky? Unusual Marketing Efforts Aimed Just at Women
Gender-based marketing sometimes focuses on men: A “manly” diet soda hit the market not long ago, for instance, and Weight Watchers has made concerted efforts to appeal to guys and let them know that the company’s product is for …
Why Prices for Sports Teams May Stop Skyrocketing
One of the more interesting nuggets in the 30th edition of the Forbes 400 is this: In 1982, nine members of the inaugural class of the richest Americans owned sports teams. In this year’s gilt grouping, the number is 32. That’s …
How the NFL’s Blown Call Fiasco Will Boost Your Retirement Security
When replacement referees blew a call on Monday night they probably didn’t know that they were furthering the retirement security of every American. Then again, it’s just one more thing they didn’t know. Here’s why we should all …
10 Best & Worst Sports-Team Relocations in History
There’s no shortage of speculation about which NFL team might relocate to Los Angeles, despite recent news that Anschutz Entertainment Group, a leading force in the development of a downtown stadium, has been put up for sale by its billionaire owner. But for all the excitement in the nation’s second-largest media market about the return …
Major League Baseball Tickets for 1¢? Yep, Even for Teams in Playoff Hunt
Who says it has to cost a fortune to go to a pro sporting event? Sure, the average ticket to an NFL game officially costs around $80, and seats on the secondary market average closer to $200. But as the Major League Baseball …
How to Save Money on NFL Tickets: Wait Until the Last Minute to Buy
In 2006, the average NFL ticket sold for $62, and fans had a reason to complain because that price represented a 5.6% increase from the year before. Granted this isn’t an apples-to-apples comparison, but as the 2012 NFL season …
NFL, MLB Say They Aren’t Considering Ads on Uniforms
But once the NBA starts bringing in millions of dollars, it’s difficult to think they wouldn’t reconsider.
Nike Sues Reebok Over Tim Tebow NY Jets Gear
Tim Tebow has only been a New York Jet for one week, but he’s already the subject of a legal battle between two of the most powerful names in the sports business world. Nike filed a lawsuit against Reebok on Tuesday accusing its …
Why $1.5 Billion For The Dodgers Might Be A Bargain
Editor’s note: This post proved prescient when, two and a half weeks after it was first published, the Dodgers were purchased for $2 billion. TIME’s Sean Gregory sizes up the deal here.
As Major League Baseball moves closer to …
Chicken Wings Are Hot, and Chicken-Wing Prices Are Hotter
Wingmen and wing nuts everywhere: the days of cheap chicken wings may be ending. After a year when chicken-wing prices were surprisingly mild, wings are especially hot in demand now, and prices are expected to remain at or near …
The Business of Super Bowl XLVI, By the Numbers
The Super Bowl is a big game for NFL fans and players, and it’s arguably an even bigger day for business interests surrounding the event. Here’s a look at some of the stats that have nothing whatsoever to do with what happens on …
