Crowdfunding used to be a last resort for projects that couldn’t raise money any other way. But now, a growing number of …
movies
Tax Day Freebies 2013: April 15 Is for Filing Taxes and Snagging Handouts
A new Pew survey has it that one-third of Americans actually like doing their taxes. Perhaps more surprisingly, the prospect of free cinnabons and free curly fries on Tax Day has nothing to do with it.
Coming Soon: The Summer When You’re Expected to Save Drive-In Movie Theaters
Care to cough up a $100 donation on top of the cost of popcorn?
Strange Bedfellows: 4 Companies Surprisingly Getting into the Hotel Business
What do a toy company, a supermarket, a low-cost furniture chain, and a movie studio have in common? They’re all trying to extend their brands—perhaps in embarrassingly awkward fashion—into the hotel business.
Despite the Rosy Reports, Very Few People Go to the Movies Frequently Nowadays
Are you a frequent moviegoer? That’s the term the Motion Picture Association of America gives to someone who sees at least one movie per month in the theater. And the association’s report says that across the board for all age …
Madness for Sale: Businesses Go for a Piece of NCAA ‘March Madness’ Basketball Tournament
There’s just no stopping the madness. From Hooters restaurants to businesses selling books for homeschooled children to the National Hot Dog and Sausage Council, everyone seems to be pursuing a marketing tie-in to March Madness, a.k.a. the NCAA basketball tournament.
Movie Ticket Prices Hit All-Time High in 2012: Why That’s Probably Good for Moviegoers
Hollywood had a pretty good 2012. Movie attendance rose by around 6%, and theater revenues and average ticket prices both hit all-time highs.
Reports of the Death of the Movies Have Been Greatly Exaggerated
For quite some time, the assumption has been that year in, year out, fewer and fewer people would bother seeing movies in the theater. Then a funny thing happened in 2012.
Against the Odds: How a First-Time Director Got His Wall Street Flick To the Big Screen
When the fledgling filmmaker Nicholas Jarecki was trying to get his financial thriller off the ground a few years back, “we had everything going wrong,” he says. The billionaire who had promised to cover the entire $13 …
MoviePass Goes National: Unlimited Trips to the Movies from $25 Per Month
A subscription service heralded as the “Netflix for movie theaters” is being launched nationally this week. For $25 to $40 per month—exact price depends on location—members are allowed to see one 2D movie daily at any theater …
Summer Movies 2012: 100 Million Fewer Tickets Sold Compared to 10 Years Ago
Last summer’s blockbuster movie season was considered a bust, with the fewest movie tickets sold at theaters since 1997. Despite recent hits such as “The Avengers” and “The Dark Knight Rises,” by the time Labor Day rolls around, …
Free Haircuts, Gas and Bowling: A Roundup of Midsummer Freebies
To drum up business in the lazy dog days of summer, retailers are offering deals such as free haircuts for kids, free gas, free bowling, and free ice-cold refreshments. Here’s a hot list of current freebies.