A regulation requiring proof of personal income in credit card applications has justly been described as “anti-housewife”. The rules hurt the ability of nonworking spouses to access credit and build their own independent credit standing. There is a smart solution to the problem—but it’s not the one currently being proposed by the …
moms
Dads ‘Worth’ Less Than They Were 10 Years Ago, Study Claims
Some people might say that a dad is priceless. As far as one new study is concerned, those people would be wrong! I’m kidding, of course. But a report released this week claims there’s a very specific price tag on dad’s …
Restaurants at Car Dealerships? Jungle Gyms and Water Parks at Malls? New Reasons to Go Shopping
Businesses will go to great, and sometimes unusual, lengths in order to entice customers into going shopping. With the goal of becoming a “destination,” rather than just another place to shop, malls and car dealerships are getting creative. They’re installing new features and additions in order to woo consumers and set themselves apart …
A Mom’s Work Is Worth $113K Annually. Or Maybe About Half That
How much is a mom worth? The answer, of course, is — everybody altogether now — “priceless.” While that’s the safest response (and I swear it’s the truth, Mom!), it’s also boring and vague.
A Deal Just For You: Niche Sites With Deals for Moms, Dudes, Jews, Dog Lovers, the Military & More
All along, skeptics said that the enormous success of daily deals couldn’t be sustained in the long run. And indeed, in recent months, the industry appears to have suffered some setbacks. Roughly one-third of all deal sites …
Amazon Backs Away from Discounts for Moms
From the beginning, the main goal of Amazon Prime, the membership program that includes benefits such as free two-day shipping on all orders, was to get consumers into the habit of buying regularly at Amazon—to change …
Amazon Prime Loses $11 Annually Per Member … And It’s a Huge Success
Membership in Amazon Prime—the online retail giant’s packaged service that includes free two-day shipping on all orders, free streaming of online movies and TV shows, and one free Kindle book to borrow monthly—costs $79 a …
Marketers’ Dream Demographic: The Smartphone Mom
Moms are buying iPhones at a rate faster than any other group. They’re also more likely to use smartphones to their full capabilities during any snippet of downtime—browsing for a nephew’s birthday present, updating family …
