Apparently, affluent foodies like getting deals as much as the next person. Groupon’s “Reserve” daily deal program, which focuses on fancy tasting menus and other luxury offerings, is spreading to its fourth U.S. city, Los Angeles. When considered alongside similarly high-end offers from Gilt City and LivingSocial Gourmet, the rise of …
Gilt City
Groupon-O-Rama: 10 Rising Trends in the Daily Deals Market
In the last year, some 23 million Americans bought daily deals. That’s a lot of people. And because of all that money being spent, the daily deals market continues to attract new players, new innovations, and new ways to convince consumers they’re getting a deal.
The Latest Online Coupon Craze: Discounts on Stuff You Actually Need
Thus far, the fastest-growing online coupons have tended to be for deals on restaurants, spa treatments, and impulse type buys—fun stuff that consumers probably wouldn’t have otherwise bought if a deal hadn’t presented itself (and stuff they often regret purchasing, even at a discount). Trend-wise, it’s looked like these flash “deals” …
