Most men take little joy in shaving. Keeping a clean-shaven face is an obligation — a chore that’s necessary for …
Gillette
Dollar Shave Club: A Start-Up’s Viral Ad for ‘F***ing Great’ Razors Is a Big Hit
Here’s the Dollar Shave Club concept: Starting at $1 per month, customers get a month’s worth of razors delivered to their doors, with a razor handle included in the first shipment. As far as modern-day business models go, it …
Why Oh Why: Why You Should Care About These 8 Consumer Questions Asking ‘Why’
For instance: Why in the world would you have to pay a fee just to pay your bill?
Life’s Little Rip-offs That Drive Consumers Totally Nuts
Printer ink—which often costs more than the damn printer itself—immediately comes to mind. So do razor blade cartridges that cost more than $4 a pop.
