Most hotels are marketed to a specific group: travelers. Not Baby Boomer travelers or Gen X travelers or millennial …
Gen X
Millennials: Turns Out the ‘Entitled Generation’ Is Willing to Sacrifice
The idea that all millennials act the same way, or that millennials as a group are entirely self-centered and unwilling to sacrifice is just plain wrong.
How Different Generations of Americans Try to Find Work
Do millenials approach the job hunt differently than their older counterparts in Gen X or the Baby Boom generation? It turns out that they do, sometimes in surprising ways. For one thing, despite the fact that millennials are …
Why Gen Y Loves Restaurants – And Restaurants Love Them Even More
We’ve all heard that young people in America today are very likely to have loads of student loan debt, relatively little cash to spend, and roommates they know as “Mom” and “Dad.” Interestingly, despite their strapped financial …
Will Millennials Change How Cars Are Bought and Sold?
Gen Y doesn’t seem to care much for cars. Based on sales and survey data, it’s clear that young Americans are far more interested in iPhones than cars. Only one of those two is considered a necessity nowadays, and it’s not the …
Gen Y’s Take on Car Ownership? ‘Not Cool’
Millennials are often viewed as “game changers” in the auto industry. Over the next 10 years, it’s anticipated that 40% of new cars sold will be purchased by Gen Y consumers. That’s assuming Gen Y consumers actually wind up …
Panic! Wine Prices Due to Rise
California grape prices, which increased significantly last year, are expected to keep rising as a grape shortage looms. This could translate into higher prices for grape juice, raisins, and, well, grapes just to eat. But who …
Why U.S. Businesses Are Nervous About Losing Boomer Retirees
Along with overburdened retirement plans and overcrowded early-bird buffet bars comes yet one more worry as the flood of Baby Boomer retirements begins: The overwhelming majority of America businesses are not prepared to deal …
The Beginning of the End of the 9-to-5 Workday?
The traditional eight-hour workday may soon be the exception rather than the rule. New evidence shows that we’re reaching a tipping point in terms of workplace flexibility, with businesses seeing the wisdom of allowing employees …
Lead by Example? Hardly — Boomer Kids Out-Saving Their Parents
Boomers have never been great at putting money in the bank. Maybe they should listen to their kids.
Stock Market Abandonment: Is the Shift to Conservative Investing Wise or Shortsighted?
A CNNMoney story says that there has been a dramatic decrease in the number of young investors willing to take on risk—meaning putting money into the stock market. In 2001, 30% of Americans younger than 35 said they were game for investments with substantial risks, with the idea that with great risk came great possibility of a bigger …