At some point in recent years, 50% off became the new normal, with shoppers growing increasingly accustomed to dramatic …
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JCPenney: Simple Pricing Sure Can Be Complicated
When trying to simplify something, the first rule is: Don’t make it more confusing. And yet, while one of the main focuses of JCPenney’s radical retail overhaul is a simplification of pricing, shoppers seem more confused than …