JC Penney has its old CEO, Mike Ullman, in charge of the company again. Abundant sales and coupons have returned, as have brands that disappeared for a spell. In many ways, the JC Penney of old is back. Whether this is a good thing for the company remains to be seen.
coupons
Don’t Disappoint Mom: How to Ensure a Better-Than-Average Mother’s Day Gift
Finding the perfect Mother’s Day gift can be a difficult, if not impossible, task. At least it’s fairly simple to figure out how treat your mother better than the average son or daughter this Sunday.
JC Penney Reintroduces Fake Prices (and Lots of Coupons Too, Of Course)
In early 2012, JC Penney promised the end of “fake prices”—ones that were inflated just so that shoppers could be tricked into thinking the inevitable discounts represented amazing deals. Well, it’s already time to welcome back …
Attention JC Penney Shoppers, Look Out for the Return of ‘Sales Galore’
After months of abysmal sales tallies, the Ron Johnson era is over at JC Penney. Now that Johnson’s “fair and square” no-coupons pricing policies have proved to be a failure, the department store will have to try something else …
The 5 Big Mistakes That Led to Ron Johnson’s Ouster at JC Penney
In the fall of 2011, Ron Johnson was appointed not just as CEO of JC Penney, but as the savior responsible for breathing new life into one of the dowdiest dinosaurs in American retail. Seventeen months—and many, many mistakes—later, he’s out of a job. What happened?
Why Americans Are Cutting Coupons Out of Their Lives
Did American consumers suddenly get rich, or just get sick of using coupons? Not likely. Did the number of coupons issued shrink last year? No again. Then why did the number of redeemed coupons decrease dramatically?
Black Friday: Fast and Frenzied
The end of Thanksgiving week represents the high point of American consumption — a purposefully designed fast and frenzied shopping atmosphere at stores all over the country. And that’s exactly how many shoppers like it.
Consumer Fatigue: Shopping Has Never Been Easier—Or as Mentally Exhausting
Hey shoppers, are you feeling overwhelmed? Burned out? Thoroughly confused? You’re not alone.
Former ‘Extreme Couponer’ Admits: It’s a Waste of Time
For obvious reasons, the idea that you can snag hundreds of dollars worth of groceries for next to nothing has become exceptionally popular with today’s debt-ridden, budget-strapped masses. But does the “extreme couponing” …
JCPenney: Forget Coupons and Black Friday Sales. How About a Free Photo Instead?
The reason why door buster deals, coupons, dramatic markdowns, and a short-lived sales are staples of the retail holiday scene is simple: They drive traffic into the stores. So how does a store attract customers when it’s sworn …
JCPenney Would Be Doing Great If the Stores Were Less Like JCPenney
In a meeting with analysts this week, JCPenney CEO Ron Johnson—the retail superstar famous for making the Apple Store a monster success—proudly showed off a model of the JCPenney store of the future, featuring an assortment …
Why Gen Y Loves Restaurants – And Restaurants Love Them Even More
We’ve all heard that young people in America today are very likely to have loads of student loan debt, relatively little cash to spend, and roommates they know as “Mom” and “Dad.” Interestingly, despite their strapped financial …
