You might think that one beer can is the same as any other. Big beer companies and craft brewers alike say different, and …
aluminum
Budweiser’s New Pitch: Less Beer, Pay More
How’s this for a sales pitch: With Budweiser’s new can design, you’ll get less beer, and you’ll get to pay more per ounce. You’ll also get to support the aluminum industry.
Losing Weight Is a Hot Trend – in the Auto Industry
Facing a government-mandated requirement of new cars averaging 54.5 mpg by 2025, automakers are going into overdrive figuring out ways to improve fuel economy. Some of the solutions are high-tech, with innovations and increased …
Can an Aluminum Truck Really Be Considered ‘Ford Tough’?
Ford’s F series truck, America’s best-selling vehicle for three decades running, has been successful largely because of its reputation for strength and durability. As the ads have said over and over, the truck is famously built …
