Facebook

Do Facebook Ads Work?

Facebook ads can be effective, according to a recent study conducted by the social media giant and comScore.

Social Media, Simplified

Running a small business? Social media is a free and effective tool for interacting with your customers, building your brand and ultimately boosting sales. Still, tweeting, posting and pinning needn’t consume your entire work …

Why Google Should Be Worried About Facebook

I have written a few columns questioning Facebook’s long term value. And amidst all the recent news about the company’s IPO woes, it seems like investors may be skeptical as well.

Even though I may have a conviction that a scenario might play out a certain way, I believe it is important to examine all sides. So today I would like …

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