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	<title>Business &#38; MoneyCategory: Big Data &#124; Business &#38; Money &#124; TIME.com</title>
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		<title>Business &#38; MoneyCategory: Big Data &#124; Business &#38; Money &#124; TIME.com</title>
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		<title>How Nonprofits Can Use Data to Solve the World&#8217;s Problems</title>
		<link>http://business.time.com/2012/12/10/how-nonprofits-can-use-data-to-solve-the-worlds-problems/</link>
		<comments>http://business.time.com/2012/12/10/how-nonprofits-can-use-data-to-solve-the-worlds-problems/#comments</comments>
		<pubDate>Mon, 10 Dec 2012 13:00:04 +0000</pubDate>
		<dc:creator>Victor Luckerson</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Economics & Policy]]></category>
		<category><![CDATA[Giving]]></category>
		<category><![CDATA[Technology & Media]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=62999</guid>
		<description><![CDATA[When Uzoamaka Nwankpa visits first-time mothers living in poverty in Tucson, Ariz., she’s more than just a nurse. She’s a therapist, helping a pregnant, recovering heroin user understand how her addiction traces back to her own childhood trauma. She’s a life coach, helping a mom with a two-month-old baby set goals to finish college. But perhaps most surprisingly, she’s also a data collector, amassing thousands of points of information about the women and children she works with to not only help her clients, but to improve the effectiveness of the nonprofit organization she works with. In fact, Nurse-Family Partnerships, the national nonprofit that works with local agencies to put nurses like Nwankpa to work, values data above all else. The organization pairs poor, first-time mothers with family nurses that make biweekly home visits from the prenatal period until the baby is two years old. All along the way the nurses are meticulously documenting the development of mother and child, tracking everything from the growth rate of the baby to prior instances of domestic abuse for the mother. In all, the organization tracks 2,000 different variables about each family, gaining an ever-growing knowledge base about the types of women it aims to help. (MORE: 5 Ways to Make Your Charity Dollars Go Further) “We’re able to provide reports about what’s happening with the mother, what’s happening with the child, what activity the nurse is undertaking and ultimately use that data to help the nurse do an even better job,” says Sandy Dunlap, the nonprofit’s chief operating officer. With so much information available, the program is able to morph on the fly—a spike in emergency room visits might mean nurses need to provide more counseling on infant safety, while a group of babies under average weight may show the need to emphasize the importance of breastfeeding more. Individual nurses are encouraged to use the data they gather to adapt the program as needed. Though Nurse-Family Partnerships is decades old, their sophisticated, data-focused model seems poised to become the standard for how a<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=62999&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	<primary_category>Big Data</primary_category><primary_category_link>http://business.time.com/category/technology-media/big-data/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/12/cherelle_nicole_037.jpg?w=240</featured_image>
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			<media:title type="html">vluck2012</media:title>
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		<title>Can a Payday Lending Start-Up Use Facebook to Create a Modern Community Bank?</title>
		<link>http://business.time.com/2012/11/16/can-a-payday-lending-start-up-use-facebook-to-create-a-modern-community-bank/</link>
		<comments>http://business.time.com/2012/11/16/can-a-payday-lending-start-up-use-facebook-to-create-a-modern-community-bank/#comments</comments>
		<pubDate>Fri, 16 Nov 2012 15:30:54 +0000</pubDate>
		<dc:creator>Martha C. White</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Borrowing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Personal Finance]]></category>
		<category><![CDATA[Saving & Spending]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Start-Ups]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[APR]]></category>
		<category><![CDATA[Google Ventures]]></category>
		<category><![CDATA[Lendup]]></category>
		<category><![CDATA[payday loans]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=60999</guid>
		<description><![CDATA[Social media and big data are being used in an innovative new payday loan banking model that&#8217;s more Silicon Valley than Wall Street. Most interestingly, the operation seems to have more in common with old-fashioned hometown lenders than today&#8217;s giant banks or typical payday loan outfits. When people get nostalgic about community banking, they evoke a time when your bank really knew who you were. The manager knew your name and the tellers would ask how your kids were doing or wish you happy birthday. With the ascent of megabanks and the growth of online and mobile banking, the idea of a hometown bank where your community ties mattered more than a bunch of cold calculations became as rare as cars with tail fins. The company that wants to reverse this trend is a start-up payday lender. What’s even more improbable than that is how they plan to do it: By using your Facebook and Twitter accounts as factors to determine your creditworthiness. LendUp.com, which launched last month, says it’s not like other payday lenders. Yes, the fees it charges — a little over $30 to borrow $200 for two weeks — are similar to what its competitors charge. This adds up to an annualized APR of just under 400%. And while its model doesn’t allow payday loan customers to dig themselves in deeper by immediately rolling that debt over into a new loan, it will let a customer take out another loan just four days later, which means “no rollovers” is pretty much just semantics. (MORE: The Pessimist&#8217;s Guide to Surviving the Fiscal Cliff) But CEO Sasha Orloff says LendUp’s big goal is to wean serial borrowers off short-term, high-rate loans by offering repeat borrowers who are in good standing the option of an installment loan instead. It already has transitioned some customers from payday loans to installment loans, which start at a maximum of $500 for a three-month term. Borrowers pay a 5% application fee and have a monthly interest rate of 2%, and they can earn discounts<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=60999&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2012/11/16/can-a-payday-lending-start-up-use-facebook-to-create-a-modern-community-bank/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Start-Ups</primary_category><primary_category_link>http://business.time.com/category/small-business/start-ups-small-business/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/11/85904886-e1352898475526.jpg?w=240</featured_image>
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			<media:title type="html">marthacwhite</media:title>
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		<title>Private Eyes: Are Retailers Watching Our Every Move?</title>
		<link>http://business.time.com/2012/09/18/private-eyes-are-retailers-watching-our-every-move/</link>
		<comments>http://business.time.com/2012/09/18/private-eyes-are-retailers-watching-our-every-move/#comments</comments>
		<pubDate>Tue, 18 Sep 2012 12:00:35 +0000</pubDate>
		<dc:creator>Christopher Matthews</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Companies & Industries]]></category>
		<category><![CDATA[Digital Privacy]]></category>
		<category><![CDATA[Future of Retail]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[customer data]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[mobile privacy]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[tracking]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=49365</guid>
		<description><![CDATA[Brick-and-mortar retailers have more tools at their disposal than ever before to track what consumers are doing in their stores. But how far will they go, and what privacy rights do shoppers have?<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=49365&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2012/09/18/private-eyes-are-retailers-watching-our-every-move/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
	<primary_category>Future of Retail</primary_category><primary_category_link>http://business.time.com/category/companies-industries/future-of-retail/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/09/95503190.jpg?w=240</featured_image>
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		<title>How LinkedIn Makes Money Off Your Resume &#8212; And Why That&#8217;s Good For You</title>
		<link>http://business.time.com/2012/07/20/how-linkedin-makes-money-off-your-resume-and-why-thats-good-for-you/</link>
		<comments>http://business.time.com/2012/07/20/how-linkedin-makes-money-off-your-resume-and-why-thats-good-for-you/#comments</comments>
		<pubDate>Fri, 20 Jul 2012 12:00:58 +0000</pubDate>
		<dc:creator>Victor Luckerson</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[hiring solutions]]></category>
		<category><![CDATA[jeff weiner]]></category>
		<category><![CDATA[job recruiting]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[linkedin recruitier]]></category>
		<category><![CDATA[slingshot seo]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=43649</guid>
		<description><![CDATA[Everyone knows that they’re supposed to have a LinkedIn profile. We all have a vague awareness that it might somehow help us get a job some day. What you might not know is that over the last several years LinkedIn has quietly redefined  the nature of job recruiting. Today it serves hiring managers as much as it serves job seekers. Companies are paying big bucks for the right to look at your profile, whether you’re on the job market right now or not. LinkedIn has undergone a subtle but significant transformation under the leadership of Jeff Weiner, who took over the company in December 2008. In that year, the company launched LinkedIn Recruiter, a premium service that allows businesses to view and search through every single profile on the network. Recruiting through LinkedIn, once used mostly in the technology sector, has gone mainstream &#8212; 82 of the companies in the Fortune 100 use LinkedIn Recruiter, according to LinkedIn spokesman Richard George. More than 10,000 companies worldwide use some of LinkedIn’s recruiting products and services, dubbed Hiring Solutions. “Hiring Solutions is now our largest and fastest growing business line, which I think kind of illustrates the market demand for what we can offer companies,” George said. The influence of LinkedIn recruiting has reached companies both big and small. Aaron Aders, the CEO of search engine optimization consulting company Slingshot SEO, said all the recent hires at his 100-person organization have been found through LinkedIn. “We basically haven’t even used our recruiter for the last year,” he said. His company reduced its expenses per potential hire from $7,000 to less than $1,000 by eliminating expensive recruiter fees. “It’s absolutely necessary,” Aders said. (MORE: Intel&#8217;s Earnings Warning is an Ominous Sign for Tech Sector) What’s a value proposition for businessmen like Aders is a financial boon for LinkedIn. The company charges as much as $8,000 for a log-in to its Recruiter program, and big companies pay for dozens of accounts. Now the biggest money driver for the company, Hiring Solutions brought in $103 million in<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=43649&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2012/07/20/how-linkedin-makes-money-off-your-resume-and-why-thats-good-for-you/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
	<primary_category>Big Data</primary_category><primary_category_link>http://business.time.com/category/technology-media/big-data/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/07/108847671.jpg?w=240</featured_image>
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			<media:title type="html">LinkedIn Corp. To File For IPO</media:title>
		</media:content>

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			<media:title type="html">vluck2012</media:title>
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		<title>Google Maps: Now Helping Your Boss Track Your Every Move</title>
		<link>http://business.time.com/2012/06/27/google-maps-now-helping-your-boss-track-your-every-move/</link>
		<comments>http://business.time.com/2012/06/27/google-maps-now-helping-your-boss-track-your-every-move/#comments</comments>
		<pubDate>Wed, 27 Jun 2012 13:00:49 +0000</pubDate>
		<dc:creator>Victor Luckerson</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Digital Privacy]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[google maps coordinate]]></category>
		<category><![CDATA[gps tracking]]></category>
		<category><![CDATA[privacy]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=41646</guid>
		<description><![CDATA[The next time you try to disguise an extended lunch break as a business meeting, your boss might know about it, thanks to a new Google Maps app that lets your employer track your every move. The new application, called Google Maps Coordinate, will allow businesses to track the locations of their employees by having each one download the app to their Android-powered smartphones. At a cost of $15 per user, the program will relay the user&#8217;s location back to his employer as often as every five seconds. The app’s primary purpose is to coordinate mobile workers who regularly perform tasks outside the office. In a blog post, Google offers the example of an electric company being able to easily send the nearest electrician to repair a downed power line. Employees out in the field have the ability to share their location and record data in categories controlled by the employer, while bosses back in the office can view past location data to analyze worker efficiency. (MORE: Coming Soon: A Softer Approach to Online Piracy) Beta testing for the product included businesses across a wide spectrum of industries, from a telecommunications firm to a local pizza shop, according to a Google spokesman. The app’s sophisticated tracking abilities, which work both inside and outside buildings, might leave some workers wary of having their every movement watched by the boss. “Employers may be tempted, because technology can enable this level of tracking, but the cost to workplace privacy would be serious,” said Lillie Coney, the associate director of the Electronic Privacy Information Center, a public interest research group based in Washington. “The key issue is the redefinition of where work and personal life begins and ends.” A Google spokesman said the purpose of the app was to increase office efficiency, not to keep unnecessary tabs on employees. The app has to be launched by the employee to funcion, so it won’t run secretly in the background on a user’s phone. Users can turn the app off at any time or set a time for<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=41646&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2012/06/27/google-maps-now-helping-your-boss-track-your-every-move/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	<primary_category>Google</primary_category><primary_category_link>http://business.time.com/category/technology-media/google/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/02/googlelogo.jpg?w=240</featured_image>
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			<media:title type="html">vluck2012</media:title>
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		<title>How to Keep Your Business Data Safe</title>
		<link>http://business.time.com/2012/05/17/how-to-keep-your-business-data-safe/</link>
		<comments>http://business.time.com/2012/05/17/how-to-keep-your-business-data-safe/#comments</comments>
		<pubDate>Thu, 17 May 2012 18:08:38 +0000</pubDate>
		<dc:creator>Paul Shread</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Small Business Tip of the Day]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[data protection]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile privacy]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=37920</guid>
		<description><![CDATA[Data is the lifeblood of any business, so keeping it safe and accessible should be a top priority for even the smallest startup. Keeping your data safe can seem like a daunting process, but this checklist will help you get started. Make sure your data is recoverable:  Making backups of existing data has long been determined as a critical task for any business, and only foolish administrators would argue otherwise. Determine how long is too long without your data: Identifying how quickly you need your data back will go a long way toward helping your business determine its recovery time objective (RTO). Ensure that your backups are secure and compliant: Backup copies should be properly secured and kept at locations that are in accordance with any regulations you may face. Protect mobile devices: Not typically considered part of the backup regime, the BYOD phenomenon and the increasing access and storage of important business data on smartphones and tablets may soon force the hand of information technology (IT) departments around the world. Adapted from Ten Steps to Safeguard Your Small Business Data at IT Business Edge.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=37920&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	<primary_category>Small Business Tip of the Day</primary_category><primary_category_link>http://business.time.com/category/small-business/small-business-tip-of-the-day/</primary_category_link>
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		<title>Why Text Mining May Be The Next Big Thing</title>
		<link>http://business.time.com/2012/03/20/why-text-mining-may-be-the-next-big-thing/</link>
		<comments>http://business.time.com/2012/03/20/why-text-mining-may-be-the-next-big-thing/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 13:00:53 +0000</pubDate>
		<dc:creator>Gary Belsky</dc:creator>
				<category><![CDATA[Big Data]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[big data]]></category>
		<category><![CDATA[data mining]]></category>
		<category><![CDATA[text mining]]></category>
		<category><![CDATA[trend spotting]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=31376</guid>
		<description><![CDATA[&#8220;Big Data&#8221; is a hot topic in the business world these days. But there&#8217;s a subset of this broad field that has yet to take a turn in the spotlight. It&#8217;s called &#8220;text mining,&#8221; and you&#8217;re probably going to be hearing a lot more about it over the coming months and years. Basically, text mining is the process of combing through countless pages of plain-language digitized text to find useful information that&#8217;s been hiding in plain sight. First developed—as a labor-intensive manual discipline—in the 1980s, text mining has become ever more efficient as computing power has increased. Relevant today to any number of different businesses, the practice nonetheless brings with it as much potential for conflict as opportunity. Which is why we&#8217;re going to be hearing more about it. (MORE: How Many iPads Can Apple Sell?) Different than key word searches and other algorithmic forms of web data analysis—like that study, a few months back, of happiness levels based on word usage in tweets—text mining is more about finding unseen connections and patterns in plain-language narratives. The texts that are mined could be newspaper or website articles, research papers, blog entries, patent applications; all is fair game. A recent story in Nature, for example, details efforts to mine scientific research papers in the hopes of making undiscovered but useful connections—in trying to understand, say, the relationship between a particular drug compound and a specific enzyme. Academic journals, not surprisingly, are a robust laboratory for text miners, but the Nature piece highlights some of the problems with the field, in particular the reluctance of publishers to let researchers run wild through volumes of journals and books, most especially those behind pay walls. This is true even when researchers have paid for access to journals, since those subscription fees and site licenses were priced to account for regular humans downloading and reading articles—not sophisticated &#8220;crawler&#8221; programs plowing through thousands or millions of sentences per minute, looking for clues to &#8230; well, just about anything. (MORE: Why the Economy Depends Most on Our Moods)<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=31376&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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