Small Business

Eight Steps to an Effective Welcome Email

Getting customers to sign up for your newsletter is only the first step. Follow these tips for killer welcome emails that will keep them interested and your newsletters out of the spam folder.

When Hiring, Evaluate Soft Skills for Hard Gains

Hiring, much like poker, has a human element that introduces risk no matter how good your prospects look on paper. If you’re looking to fill an open position on your staff, don’t forget to evaluate the soft skills that show you not just what your candidates can do, but also who they are.

Success Centers on Sales

You’ll increase your chance of small business success by keeping sales at the very center of your business, but how you do it isn’t as obvious as it sounds.

Calling All Angels

Angel investors are all the rage, highly sought after and decidedly picky. Here are five ways to attract, and keep, their attention.

Can Games Drive Productivity?

Big companies such as Intel and Accenture incorporate gaming elements into the work process to improve employee achievement. Could gamification apps work for small business?

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