If retailers were concerned solely with in-store sales on Black Friday, then Black Friday 2012 was something of a dud. But the idea of Black Friday has expanded far beyond the day itself, as has the traditional in-store experience.
It’s possible—advisable even—to avoid the mall on Black Friday. But that doesn’t mean you must miss out on all of the deals on Black Friday, when 40% or more off is an easy click away.
Are you prepared to shop, then shop some more? Get ready…get set…but wait! Read this before going off to the mall and making tons of purchases you’ll later regret.
Who among us hasn’t come back from a shopping excursion, looked over the just-purchased haul, and wondered, What was I thinking? Often, our shopping decisions aren’t the result of a completely logical thought process, but are instead affected by what we smell, hear, and touch, and what people around us are doing inside the store.
The end of Thanksgiving week represents the high point of American consumption — a purposefully designed fast and frenzied shopping atmosphere at stores all over the country. And that’s exactly how many shoppers like it.
In today’s nonstop-discount marketplace, virtually every shopper has purchased an item at what seems to be a fair price — only to kick oneself a week later when it pops up in a much cheaper sale.
As we enter the most deal-crazed time of year, daily deals sites such as Groupon and LivingSocial try to adapt to the changing marketplace — while facing the possibility that the original coupon model may one day soon be viewed …
The leaking of Black Friday ads began weeks ago, building anticipation among shoppers seeking the season’s best deals. In some ways, though, Black Friday and its online counterpart, Cyber Monday, have already arrived.
Investing all at once beats trickling money into the market two-thirds of the time, says a report from Vanguard. But let’s not throw dollar-cost averaging under the bus just yet. What’s piece of mind worth?
First and foremost, big brick-and-mortar retailers want to drive foot traffic into stores during the holiday period. But even when it comes to the old-fashioned department store model, retailers understand that boosting online …
While some shoppers pounce on rock-bottom prices without hesitation, others are tentative concerning “doorbusters” and eye-popping 80% off deals. After all, doesn’t a cheap price equate to cheap quality?