Management & Leadership

Create Advocates for Your Brand

Often the most important people selling your product are not your sales and marketing teams, but your customers. Here’s how to turn them into company advocates:

  • Let them interact. Connect your customers to their peers — other people like themselves who deal with similar issues. Bring them together through live events, in

The Revival of the Apprentice

Only 54 percent of Americans between the ages of 18 and 24 have jobs today, according the Pew Research Center, the lowest level since the U.S. began keeping track in 1948.

Eric A. Spiegel, president and CEO of Siemens USA, has what he calls a “simple solution. ” He presents it in a recent article on LinkedIn: “It’s time for …

Leaders, Stop These Behaviors Now

If you want to empower, engage, or motivate others, don’t just focus on increasing your positive behaviors. Pay attention to the things you need to stop doing at the same time. Here are three to avoid:

  • Judgmental body language. No one likes perceived condescension. Watch out for scowling, furrowed brows, and quizzical or sarcastic

Write Your Business Case as a Story

If you’ve been charged with developing the case for a new project at your company, imagine you’re telling a story. The narrative starts, as all good ones do, with a problem. This is the business need you’re trying to solve. Then, identify the characters: the stakeholders who have the authority to approve or reject your business …

Time Management, Bloomberg-Style

Speaking before a group at George Washington University in 1992, Peter Drucker reflected on the way that most people’s jobs had gotten a lot safer since the days when so many engaged in backbreaking labor on farms and in …

Show Your Strength as a Leader

Competence can be established by virtue of the position you hold, your reputation, and your actual performance. But your presence matters too. If you want people to see you as a strong leader, do the following three things:

  • Feel in command. If you see yourself as an impostor, others will, too. Instead, believe in your abilities and

How Optimism Can Hurt Your Team

For managers, optimism may seem like a great trait to have: A boss with a can-do attitude motivates others and makes them feel good. But there’s a downside too. An excessively positive outlook on a tough project may give the impression that you think the work is easy and doesn’t require any struggle. And, when you aren’t concerned …

Refuse to Participate in a Cutthroat Environment

It’s demoralizing to have a boss who pits you against your colleagues. Don’t give in to this dynamic. Instead, collaborate with coworkers to find your own ways of working together that don’t ratchet up the competition. Tell your boss how you feel about the situation, but be diplomatic and constructive. If she thinks you’re …

Impress Your Foreign Boss

If you think that it’s hard to impress your boss, try doing it in an unfamiliar culture – where the natural methods that work at home may fail you. In these circumstances you need to be more deliberate. Start by doing great work, showing loyalty to the organization, and helping your boss accomplish his or her professional goals. Of …

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