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	<title>Business &#38; Money &#187; Scott Gerber &#124; TIME.com</title>
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		<title>Business &#38; Money &#187; Scott Gerber &#124; TIME.com</title>
		<link>http://business.time.com</link>
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		<title>Beyond the Debt Ceiling: 6 Easy Ways Washington Can Help Small Business</title>
		<link>http://business.time.com/2013/01/15/beyond-the-debt-ceiling-6-easy-ways-washington-can-help-small-business/</link>
		<comments>http://business.time.com/2013/01/15/beyond-the-debt-ceiling-6-easy-ways-washington-can-help-small-business/#comments</comments>
		<pubDate>Tue, 15 Jan 2013 15:00:10 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Economy & Policy]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=66747</guid>
		<description><![CDATA[It’s no secret that entrepreneurs and small business owners &#8212; who, incidentally, vote in droves &#8212; are unhappy with Washington. We’re told small business is a priority, but partisan gridlock has sidelined the issues we hold most dear. If President Obama and our Congressional leaders are really ready to work together to reboot the economy over the next four years, there’s some low-hanging fruit they can get to work on tomorrow. While we certainly need the major macro issues dealt with &#8212; responsibly handling the debt ceiling and sequestration, continuing to remove burdensome regulations and red tape and revising the tax code &#8212; I believe the following six micro-steps would spur entrepreneurial growth in a variety of sectors, no partisan disputes required: 1. Pass one of the “entrepreneur visa” proposals on the table. I am encouraged that President Obama has stated he will make immigration one of the major pillars of his second term. Why common-sense proposals like the Startup Visa Act, Brains Act and Startup Act 2.0 have languished for so long is beyond me. Any one of these would help address the skills gap &#8211; the inability of willing employers to find workers with the right skills and qualifications &#8211; by enabling qualified, job-creating immigrant entrepreneurs to open more U.S. businesses. The latest, Startup Act 2.0, is backed by both sides of the aisle (not to mention Silicon Valley). It would create a new visa category for U.S.-educated foreigners with a master’s or higher degree in a science, tech, engineering, or math (STEM) field. It would create an entrepreneurial visa for investors. It would also eliminate the per-country cap for employment-based visas. (MORE: NBA Teams Struggle to Fill Arenas) This isn’t rocket science &#8212; we absolutely must enable qualified, funded entrepreneurs capable of employing U.S. citizens to set up shop here more easily. Do the math: More than 40% of Fortune 500 companies were founded by immigrants or their children. In Silicon Valley alone, 52% of all startups are immigrant-founded. This isn&#8217;t about taking jobs away from Americans, it&#8217;s about utilizing key personnel<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=66747&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	<primary_category>Entrepreneurship</primary_category><primary_category_link>http://business.time.com/category/small-business/entrepreneurship-small-business/</primary_category_link>
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		<title>How the Fiscal Cliff Will Force Big Biz to Turn Against Small Biz</title>
		<link>http://business.time.com/2012/12/28/how-the-fiscal-cliff-will-force-big-biz-to-turn-against-small-biz/</link>
		<comments>http://business.time.com/2012/12/28/how-the-fiscal-cliff-will-force-big-biz-to-turn-against-small-biz/#comments</comments>
		<pubDate>Fri, 28 Dec 2012 16:41:49 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=65373</guid>
		<description><![CDATA[By now, of course, you&#8217;ve heard all about the &#8220;fiscal cliff.&#8221; But in addition to the across-the-board tax hikes that many pundits are talking about, there are implications for small and midsize businesses that don&#8217;t come up nearly as often. Namely, unless Congress comes together to bring stability back to the fragile economy, big businesses will likely be forced to turn against small businesses, which will in turn force small businesses to turn against America&#8217;s best interests. If we go over the fiscal cliff — or otherwise perpetuate the economic uncertainties that accompany the cliff — some dire consequences are all but certainties for small businesses. Big businesses will need to hedge their bets to maintain their stock valuations, which means they will continue to hold onto the cash, as they&#8217;ve been doing in recent years. The fact that many big businesses count the Defense Department and other government agencies as some of their key clients certainly won&#8217;t help either. As a result, budgets will be cut and projects will be stopped and stalled — and this spending slowdown will be devastating to the thousands of small businesses that participate in this broader ecosystem. (MORE: 9 Mistakes You&#8217;re Making on LinkedIn) But even when big-business-vendor spending isn&#8217;t altogether stalled, small businesses will feel a subtler — but often just as devastating — problem. As they often do during difficult times, many large businesses will slow down payment periods to existing vendors, even to those that have already completed contractual obligations. Getting accounts receivable into a small business&#8217;s bank account is already slow process, with the typical timeline in the range of 60 to 90 days. But if we take a jump over the cliff, that period will likely be extended to between 90 and 120 days or more, which can amount to a death sentence for the countless small and medium-sized businesses that face perpetual cash-flow challenges as they struggle to pay employees, rent, health insurance and a myriad other budget-line items. So how will they stay competitive — and in business? In an<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=65373&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	<primary_category>Small Business</primary_category><primary_category_link>http://business.time.com/category/small-business/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/12/mom-and-pop.jpg?w=240</featured_image>
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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>Why Bravo’s Start-Ups: Silicon Valley Is Bad for Entrepreneurship</title>
		<link>http://business.time.com/2012/12/04/why-bravos-start-ups-silicon-valley-is-bad-for-entrepreneurship/</link>
		<comments>http://business.time.com/2012/12/04/why-bravos-start-ups-silicon-valley-is-bad-for-entrepreneurship/#comments</comments>
		<pubDate>Tue, 04 Dec 2012 13:00:05 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Start-Ups]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[Bravo]]></category>
		<category><![CDATA[reality TV]]></category>
		<category><![CDATA[Startups: Silicon Valley]]></category>
		<category><![CDATA[tv]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=62744</guid>
		<description><![CDATA[There is probably nothing I can say about the Bravo reality-TV show Start-Ups: Silicon Valley that hasn&#8217;t already been said by critics, tweeted by members of Silicon Valley&#8217;s technorati or laughed at by real start-up founders in the trenches. Even so, allow me to explain why this show is more than just a poor representation of the Valley or bad entertainment — it&#8217;s flat-out dangerous for America&#8217;s youth entrepreneurship movement. Bravo’s show purports to cover “the intertwining lives” of a group of young up-and-coming entrepreneurs in the Valley as they joust for venture-capital funding, toil round-the-clock in a high-pressure &#8220;work hard, play hard&#8221; environment and try to become the next Mark Zuckerberg–size success story. Unfortunately, this is one reality show that strays far, far away from reality, misleading younger viewers in particular with inaccurate expectations about entrepreneurship — especially with the notion that &#8220;the life&#8221; is more important than the work required to achieve it. More Spray Tan than Substance Start-Ups offers a handful of genuinely valuable moments — an insider&#8217;s peek at when employee-turned-entrepreneur Kim Taylor decides to leave her job and start a business of her own, for instance; or when the unfocused upstart Ben Way mentions to an investor that he has over 40 companies, which comes off as amateurish bragging. But these moment are few and far between. Instead, the majority of a typical episode&#8217;s 44 minutes are devoted to filler (personal drama, fashion, spray tanning, partying) that plays to the lowest common denominator. (MORE: 9 Dream Jobs That Actually Pay) It’s curious, because there’s already at least one show on air proving that there is, in fact, an audience for the valuable stuff — that, in other words, the reality of start-ups can make for good TV. ABC’s Shark Tank is widely praised by entrepreneurs and audiences alike because it’s both entertaining to watch (the VC panel regularly slings funny, sharp-tongued one-liners) and informative (it shows viewers what it&#8217;s really like to pitch and negotiate with top investors). Is Shark Tank hammed up for the sake of TV viewers? Of course. But, unlike Start-Ups,<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=62744&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	<primary_category>Entrepreneurship</primary_category><primary_category_link>http://business.time.com/category/small-business/entrepreneurship-small-business/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/12/1500_sil.jpg?w=240</featured_image>
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			<media:title type="html">1500_sil</media:title>
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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>The JOBS Act Signing: A Giant Step for Entrepreneurship in America</title>
		<link>http://business.time.com/2012/04/06/the-jobs-act-signing-a-giant-step-for-entrepreneurship-in-america/</link>
		<comments>http://business.time.com/2012/04/06/the-jobs-act-signing-a-giant-step-for-entrepreneurship-in-america/#comments</comments>
		<pubDate>Fri, 06 Apr 2012 13:11:51 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Companies & Industries]]></category>
		<category><![CDATA[Economy & Policy]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Ideas for Business]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[Wall Street & Markets]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[JOBS Act]]></category>
		<category><![CDATA[President Obama]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=33721</guid>
		<description><![CDATA[At the White House yesterday, I had the pleasure of watching one of the most forward-thinking pieces of pro-business bipartisan legislation to date signed into law by President Obama: the Jumpstart Our Business Startups (JOBS) Act. The JOBS Act reduces many of the regulatory barriers that have, up to this point, made it nearly impossible for young startups to raise much-needed capital from investors. If hundreds of Members of Congress and thousands of young American entrepreneurs, myself included, are correct &#8212; and I believe we are &#8212; this historic moment is going to redefine business as we know it. Among other capital formation measures, including the expansion of mini-IPOs, the amended JOBS Act includes an edited version of Congressman Patrick McHenry’s “crowd funding bill,” which allows startups and small businesses to raise up to $1 million annually through a number of small-dollar donations using web-based crowdfunding platforms. Even amid concerns about the long-term potential investor fraud (which was answered, in part, by an amendment from the Senate designed to protect non-accredited investors), the United States Congress still went forward and did the right thing: they stepped up, with majorities in both the House and the Senate, to overwhelmingly support a bill that many young entrepreneurs feel will significantly improve the U.S. startup ecosystem. (MORE: Will the JOBS Act Live Up to its Name?) I think this show of bipartisanship sends a crystal-clear message to Americans, and to young entrepreneurs in particular: The U.S. government believes in our power to fundamentally change the economic course of this country. And our elected officials are finally allowing us the freedom to do so more easily, in part by using the crowdfunding platforms that have already made sweeping changes in the lives of many young inventors, fundraisers, artists and entrepreneurs who wish to make a difference. That even our legislators can see through the barrage of well-intended criticism and understand that making it easier for small business owners to raise investment capital is a clear win for logic&#8211;and for long-term change. Around this same time last year, the Obama Administration<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=33721&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>15</slash:comments>
	<primary_category>Ideas for Business</primary_category><primary_category_link>http://business.time.com/category/ideas-for-business/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/04/jobsact.jpg?w=240</featured_image>
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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>How Entrepreneurship Can Fix Young America</title>
		<link>http://business.time.com/2012/03/05/how-entrepreneurship-can-fix-young-america/</link>
		<comments>http://business.time.com/2012/03/05/how-entrepreneurship-can-fix-young-america/#comments</comments>
		<pubDate>Mon, 05 Mar 2012 16:00:46 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Economy & Policy]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Technology & Media]]></category>
		<category><![CDATA[academia]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[regulation]]></category>
		<category><![CDATA[youth unemployment]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=30169</guid>
		<description><![CDATA[The U.S. government is being strangled by partisan politics. Youth employment is at a 60-year low. Student-loan debt is approaching $1 trillion (and default rates are rising quickly). Yet young Americans are far more optimistic about the country’s future than the pundits would have you believe — and they are demonstrating that optimism through entrepreneurship. According to a 2011 survey, 23% of young people started a business as a result of being unemployed. Fifteen percent started a business in college. And let&#8217;s not forget the veterans, who are twice as likely as other Americans to own businesses. So why are so few pundits and politicians building on that entrepreneurial energy as a solution to joblessness and economic malaise? The fact is, it’s high time we funneled our collective energy toward rebuilding an entrepreneurial America. (MORE: Facebook Is Responsible for Creating 450,000 Jobs, Really?!) This is not an abstract endeavor. My own organization, the Young Entrepreneur Council, and partners like Junior Achievement, Babson College, Codecademy, Venture for America and College Hunks Hauling Junk have identified a handful of tried-and-true approaches that are already successfully fostering business creation by young people all over the U.S. I’ve summed them up in five broad strategies that we believe need to be adopted to accelerate this vital movement. 1. Integrate academia and the real world In a 2011 survey, 88% of young people said that entrepreneurship education is vitally important, given the new economy — and yet 74% of college students had no access to entrepreneurship resources on campus. And when resources were available, most students felt they were woefully inadequate. This is not acceptable — in the 21st century, entrepreneurial thinking isn&#8217;t just for entrepreneurs. Adaptability, creativity and financial literacy are core skills for American employees and so-called intrapreneurs — innovators within larger organizations — as well. They’re also critical assets to our communities: Junior Achievement and the Aspen Institute found that youth-entrepreneurship programs positively impacted dropout rates and community engagement, not to mention the development of risk taking and opportunity recognition. But most employers today think<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=30169&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>32</slash:comments>
	<primary_category>Small Business</primary_category><primary_category_link>http://business.time.com/category/small-business/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/03/student_entrepreneur.jpg?w=240</featured_image>
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			<media:title type="html">Student Entrepreneur</media:title>
		</media:content>

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		<title>Why We Should Help Veterans Start Their Own Businesses</title>
		<link>http://business.time.com/2012/02/07/why-we-should-help-veterans-start-their-own-businesses/</link>
		<comments>http://business.time.com/2012/02/07/why-we-should-help-veterans-start-their-own-businesses/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 19:15:43 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Jobs]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[college]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[franchise]]></category>
		<category><![CDATA[franchising]]></category>
		<category><![CDATA[GI Bill]]></category>
		<category><![CDATA[mentors]]></category>
		<category><![CDATA[military veterans]]></category>
		<category><![CDATA[SBA Patriot Express Loan Program]]></category>
		<category><![CDATA[SCORE]]></category>
		<category><![CDATA[unemployment]]></category>
		<category><![CDATA[veterans]]></category>
		<category><![CDATA[Young Entrepreneur Council]]></category>

		<guid isPermaLink="false">http://business.time.com/?p=23727</guid>
		<description><![CDATA[Successful entrepreneurs are hard-working, dedicated, disciplined, multi-skilled, and self-sufficient. They are problem solvers who aren&#8217;t afraid to get their hands dirty, and who stop at nothing until goals are reached. They are bold risk-takers, and they are passionate, strong-willed individuals who put the mission before the man. While all of these characteristics describe entrepreneurs, they also apply to many members of another very capable group: America&#8217;s young veterans of the military. Despite boasting all of these attributes, today&#8217;s young vets are far more likely than average to be unemployed. While the overall unemployment rate is currently a bit over 8%, over 30% of the youngest American veterans (ages 18 to 24) were unemployed as of October, up from 18.4% the previous October. There are efforts to help veterans find employment when their days in the service end, but most focus on improving skills to find and apply for jobs (think: polishing resumes, rehearsing for job interviews). Considering how few traditional job openings are out there these days around the U.S., though, and considering the extraordinary abilities and character traits of this generation of veterans, an obvious question must be posed: Instead of helping veterans to seek jobs, why aren&#8217;t we helping vets to create them? (Video: TIME Meets the New Greatest Generation) Many veterans lack a college degree, the absence of which is a non-starter for tons of employers. So why are we asking veterans to work strictly within the system that is largely stacked against them? Why are we telling them to join the frustrated masses in the ailing job market? Perhaps, it would be wiser to encourage veterans to actively aid in the job market&#8217;s recovery—and lead the way in its redefinition. (MORE: Is American the Worst-Managed Airline in America?) In these uncertain times, it is a faulty strategy—and a huge missed opportunity—to rely so heavily on promoting the &#8220;traditional job&#8221; of a fading yesteryear as the only mainstream fix to chronic veteran unemployment. America&#8217;s military veterans have a long and glorious history as entrepreneurs. According to one census report, three million<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=23727&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>11</slash:comments>
	<primary_category>Jobs</primary_category><primary_category_link>http://business.time.com/category/economy-policy/jobs-economy-policy/</primary_category_link>
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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>2012: The Year Of The Entrepreneur?</title>
		<link>http://business.time.com/2012/01/03/2012-the-year-of-the-entrepreneur/</link>
		<comments>http://business.time.com/2012/01/03/2012-the-year-of-the-entrepreneur/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 18:20:01 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Congress]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Person of the Year]]></category>
		<category><![CDATA[Protesters]]></category>
		<category><![CDATA[start-ups]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=29440</guid>
		<description><![CDATA[While the year of the protester has just passed, 2012 looks to be the year of the entrepreneur. Jobs are in scarce supply, and underemployment is at an all-time high. Things look bleak. But, truth be told, there has never been a better time for individuals to start new businesses. Taking up entrepreneurship is now an extremely doable means to overcome unemployment and underemployment, and perhaps even get rich. There are certainly enough global, national and local problems that need solving&#8211;and worldwide, 2012 must be a big year for innovative problem solvers. (MORE: 5 Tricks to Make Your New Year&#8217;s Resolutions Stick) Consider some of the resources at the ready for 2012-preneurs. Technology has made the proposition of business ownership more affordable than ever before, and shrunk the world to the point where startups can now compete on a global level upon launch. The lack of lending by big banks has led the way for new mainstream financing options to emerge, including dramatic upticks in lending for small businesses by credit unions and accounts receivable financing providers. Crowdfunding websites such as IndieGoGo and Kickstarter help tens of thousands of upstarts raise capital for prototypes, products, and other endeavors. Even in the developing world, entrepreneurship has emerged as a driving force behind the eradication of poverty thanks to Kiva and other micro-loan financiers. Whereas a traditional office or retail space was a necessity less than a decade ago, today, thanks to the rise of virtual office services and co-working spaces, working from home or Starbucks is the new norm. Access to mentorship has also spread as more incubators and accelerators continue to pop up in university campuses, small towns, and major cities. Some organizations, such as Y Combinator, TechStars and Gen Y Capital Partners, even include seed money and access to angel investors and venture capitalists. (MORE: Retiring This Year? Plan Your Time, Not Just Your Money) From Startup Peru to Startup America, hundreds of private/public partnerships and programs have been created around the world to incentivize and support future job<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=29440&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2012/01/03/2012-the-year-of-the-entrepreneur/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>The Economy</primary_category><primary_category_link>http://business.time.com/category/personal-finance-2/economics-policy/the-economy/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2012/01/biz1.jpg?w=240</featured_image>
		<media:thumbnail url="http://timebusinessblog.files.wordpress.com/2012/01/biz1.jpg?w=240" />
		<media:content url="http://timebusinessblog.files.wordpress.com/2012/01/biz1.jpg?w=240" medium="image">
			<media:title type="html">Entrepreneur</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/0ec7c78e37035740217636b5a414aa44?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>Can Income Based Repayment on Student Loans Save the Economy?</title>
		<link>http://business.time.com/2011/10/27/can-income-based-repayment-on-student-loans-save-the-economy/</link>
		<comments>http://business.time.com/2011/10/27/can-income-based-repayment-on-student-loans-save-the-economy/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 09:00:02 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Planning]]></category>
		<category><![CDATA[Federal Loans]]></category>
		<category><![CDATA[financial reform]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[Student debt]]></category>
		<category><![CDATA[student loans]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=23908</guid>
		<description><![CDATA[Virtually everyone in this country agrees that an uptick in new business creation is essential to solving our deep economic and employment problems. Unfortunately, there’s a huge obstacle standing in the way: U.S. graduates owe nearly $1 trillion in student loan debt, a burden that’s preventing thousands of Millennials from taking an active role in job creation. Wednesday&#8217;s announcement by the Obama Administration of a program to lighten student loan obligations has the potential to unleash our most vital entrepreneurial spirits. The graduates of 2011 are the most indebted in history, with an average debt load of $27,300. (The class of 2012 is expected to surpass that amount, and the classes of 2007-2010 aren&#8217;t far off.) In order to begin repaying those debts after graduation, many resort to underemployment far outside their fields of study, a move that sets them back financially for years, lands many of them back home with their parents, and pushes entrepreneurial dreams to the back burner, often forever. (MORE: Scariest Student Loan Debt Numbers Ever: $100 Billion, $1 Trillion) Perhaps even more economically damaging in the long-term, many graduates simply can&#8217;t keep up with their payments. The U.S. Department of Education reports that college loan default rates have risen to 8.8 percent. These defaulting borrowers are likely to find that black marks on their credit records limit future access to traditional bank loans, business credit cards, and growth capital. Meanwhile, those graduates who do manage to start a business often find themselves in a cash crunch, as their available startup funds are siphoned off to pay loan debt. Given the current state of our economy, we simply cannot afford to have any entrepreneurially minded individuals forced to the sidelines this way &#8212; let alone the most educated and energetic among them. Thus the reason that so many members of the entrepreneurial community will welcome the announcement, which strengthens an existing program known as Income Based Repayment, or IBR. Created by the Bush Administration in 2007, IBR enables graduates with high debt levels relative to their incomes<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=23908&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/10/27/can-income-based-repayment-on-student-loans-save-the-economy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Educational Financing</primary_category><primary_category_link>http://business.time.com/category/planning/educational-financing/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/10/foldeddollarbill1.jpg?w=240</featured_image>
		<media:thumbnail url="http://timebusinessblog.files.wordpress.com/2011/10/foldeddollarbill1.jpg?w=240" />
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			<media:title type="html">Dollar Bill</media:title>
		</media:content>

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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>The Most Overlooked (and Important) Proposal in Obama&#8217;s Jobs Plan</title>
		<link>http://business.time.com/2011/09/12/the-most-overlooked-and-important-proposal-in-obamas-jobs-plan/</link>
		<comments>http://business.time.com/2011/09/12/the-most-overlooked-and-important-proposal-in-obamas-jobs-plan/#comments</comments>
		<pubDate>Mon, 12 Sep 2011 11:50:50 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[American Jobs Act]]></category>
		<category><![CDATA[business startup]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[President Obama]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[unemployment]]></category>
		<category><![CDATA[unemployment insurance]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=18079</guid>
		<description><![CDATA[Imagine if aspiring entrepreneurs — individuals whose main priority is to hire themselves, build revenues and hire others to grow — had access to guaranteed startup capital. Well, under the American Jobs Act, they would.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=18079&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/09/12/the-most-overlooked-and-important-proposal-in-obamas-jobs-plan/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/09/obamajobsspeech1.jpg?w=240</featured_image>
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			<media:title type="html">Obama Jobs Speech</media:title>
		</media:content>

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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>Confessions of an Accidental Entrepreneur</title>
		<link>http://business.time.com/2011/08/26/confessions-of-an-accidental-entrepreneur/</link>
		<comments>http://business.time.com/2011/08/26/confessions-of-an-accidental-entrepreneur/#comments</comments>
		<pubDate>Fri, 26 Aug 2011 17:06:10 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Elizabeth Saunders]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[financial structure]]></category>
		<category><![CDATA[Real Life E]]></category>
		<category><![CDATA[time coaching]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=15005</guid>
		<description><![CDATA[Elizabeth Grace Saunders is the founder and CEO of Real Life E, a time coaching and training company that empowers individuals who feel overwhelmed and frustrated to feel confident and accomplished through an exclusive Schedule Makeover process. Here Elizabeth talks about how she started her company and how to manage it.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=15005&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/08/26/confessions-of-an-accidental-entrepreneur/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Careers &amp; Workplace</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/08/learningannex1.jpg?w=240</featured_image>
		<media:thumbnail url="http://timebusinessblog.files.wordpress.com/2011/08/learningannex1.jpg?w=240" />
		<media:content url="http://timebusinessblog.files.wordpress.com/2011/08/learningannex1.jpg?w=240" medium="image">
			<media:title type="html">Elizabeth Grace Saunders</media:title>
		</media:content>

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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<media:content url="http://timebusinessblog.files.wordpress.com/2011/06/15585710-e13069436543121.jpg" medium="image">
			<media:title type="html">15585710-e1306943654312</media:title>
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		<title>How I Started a Web 2.0 Social Media Site</title>
		<link>http://business.time.com/2011/07/29/how-i-started-a-web-2-0-social-media-site/</link>
		<comments>http://business.time.com/2011/07/29/how-i-started-a-web-2-0-social-media-site/#comments</comments>
		<pubDate>Fri, 29 Jul 2011 18:27:20 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[9-to-5 job]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Kris Ruby]]></category>
		<category><![CDATA[Ruby Media Group]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=12644</guid>
		<description><![CDATA[Kristen Ruby founded Ruby Media Group with the goal of opening the vast potential of Social Media on the web to companies wishing to build relationships, grow and profit from Web 2.0. Here Kris talks about how she quit her corporate job and started her own business.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=12644&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/07/29/how-i-started-a-web-2-0-social-media-site/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/07/woman1.jpg?w=240</featured_image>
		<media:thumbnail url="http://timebusinessblog.files.wordpress.com/2011/07/woman1.jpg?w=240" />
		<media:content url="http://timebusinessblog.files.wordpress.com/2011/07/woman1.jpg?w=240" medium="image">
			<media:title type="html">Kristen Ruby</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/0ec7c78e37035740217636b5a414aa44?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>How I Went From Hollywood Agent to Self-Help Guru</title>
		<link>http://business.time.com/2011/07/26/how-i-went-from-hollywood-agent-to-self-help-guru/</link>
		<comments>http://business.time.com/2011/07/26/how-i-went-from-hollywood-agent-to-self-help-guru/#comments</comments>
		<pubDate>Tue, 26 Jul 2011 12:00:35 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Christine Hassler]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[The Twenty-Something Manifesto]]></category>
		<category><![CDATA[work inspiration]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=12544</guid>
		<description><![CDATA[Christine Hassler has been known as a personal growth guru for 20-somethings since 2005. Here Christine talks about her career transition from Hollywood literary agent to self-employed consultant.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=12544&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/07/26/how-i-went-from-hollywood-agent-to-self-help-guru/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/07/gerbs1.jpg?w=240</featured_image>
		<media:thumbnail url="http://timebusinessblog.files.wordpress.com/2011/07/gerbs1.jpg?w=240" />
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			<media:title type="html">gerbs_20 _something</media:title>
		</media:content>

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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>How I Knew It Was Time to Quit My Day Job</title>
		<link>http://business.time.com/2011/07/15/how-i-knew-it-was-time-to-quit-my-day-job/</link>
		<comments>http://business.time.com/2011/07/15/how-i-knew-it-was-time-to-quit-my-day-job/#comments</comments>
		<pubDate>Fri, 15 Jul 2011 12:00:04 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Brett Farmiloe]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Internet Start-Up]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPhone apps]]></category>
		<category><![CDATA[Quitting a Job]]></category>
		<category><![CDATA[Start-up]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=11759</guid>
		<description><![CDATA[Brett Farmiloe is the founder of pursuethepassion.com and author of a book of the same name. His website is a resource for inspiration, guidance and support when contemplating the “what should I do with my life” question. Here, Brett talks about how he decided to quit his day job to become an entrepreneur. &#8220;Am I closer to where I ultimately want to be now, compared to where I was two months ago?&#8221; This was the question I posed to my fiance over some dinner table conversation one recent evening. She looked at me and said, &#8220;I don&#8217;t know. You tell me.&#8221; Two months ago, I walked into the building I&#8217;d been going to for four years and quit my job. When I told my boss, she kept repeating, &#8220;Are you sure? You don&#8217;t sound sure. Are you sure?&#8221; The truth was, I wasn&#8217;t sure of what was going to happen next. But I was sure that I wanted to be an entrepreneur. (MORE: How I Did It: From Full-Time to Freelance Entrepreneur) I had been grappling with the decision with for a few months, but it wasn&#8217;t until I had lunch with a colleague that I decided to take the leap. I told him about this crazy idea that involved me traveling around the world and starting a website that would bring a person&#8217;s experiences out of their head and onto the Internet. I interrupted myself halfway through the pitch and asked him, &#8220;What do you think? Am I crazy for wanting to do this?&#8221; He said, &#8220;I&#8217;ll tell you what. In five years, you won&#8217;t have the option to do what you&#8217;re talking about. The Internet will have changed. You&#8217;ll have two kids and a wife. You&#8217;ll need your paycheck more than you do now.&#8221; He was right. The risk of remaining tight in the bud was looking more painful than the risk it would take to blossom. (MORE: How I Turned Big Business Insights Into Micro-Business Success) So the next day, I quit without notice. The following week, I<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=24932&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/07/15/how-i-knew-it-was-time-to-quit-my-day-job/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<primary_category>Careers &amp; Workplace</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/07/passion.png?w=240</featured_image>
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			<media:title type="html">Pursuethepassion.com</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/0ec7c78e37035740217636b5a414aa44?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<media:content url="http://timebusinessblog.files.wordpress.com/2011/06/15585710-e1306943654312.jpg" medium="image">
			<media:title type="html">Y.E.C.</media:title>
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		<title>How I Did It: From Full-Time to Freelance Entrepreneur</title>
		<link>http://business.time.com/2011/07/07/how-i-did-it-from-full-time-to-freelance-entrepreneur/</link>
		<comments>http://business.time.com/2011/07/07/how-i-did-it-from-full-time-to-freelance-entrepreneur/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 15:18:31 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[freelance]]></category>
		<category><![CDATA[Freelance Writing]]></category>
		<category><![CDATA[Hyper Modern Consulting]]></category>
		<category><![CDATA[Thursday Bram]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=11013</guid>
		<description><![CDATA[Thursday Bram started the traditional job hunt after graduating from college and landed a job fairly quickly. She left that job even faster, after less than two weeks, throwing herself back into the freelance writing she&#8217;d done in college. That writing evolved into Hyper Modern Consulting, focused on providing online content consulting and creation. Bram talks about how she transferred from a full-time position to a successful freelancer. When I was in college, I was notorious for picking up all sorts of odd jobs around campus. I worked in the housing office, reviewed resumes for the computer science department, managed the student newspaper and anything else that came my way. When I graduated, I didn&#8217;t think I would have any problems working a job. (LIST: Top  24 Most and Least Affordable Colleges) It took me almost two months to land something, and by that point, I was feeling pretty uncomfortable. I had money coming in (I had been a freelance writer all through college and kept going after graduation), but I figured I needed one of those &#8220;real&#8221; jobs everyone was so fond of. The job listing was for a writer/researcher and during the interview, the manager swore it was more writing than anything else. But on my first day of work I found out what was really expected of me. I was to call up businesses and &#8220;research&#8221; who made buying decisions in the company. I had a list of companies to work on every day and — here&#8217;s where the writing came in — I had to fill out a form about each company. Culture clash is how I&#8217;d describe what happened next: I got the feeling that I wasn&#8217;t really their type. But I kept trying. At the end of my first week, I got assigned a well-known corporation. I started making calls and working my way up the corporate phone tree. I got some advice from my manager, along with the expectation that I would do what it took to get the information on this particular<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=11013&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/07/07/how-i-did-it-from-full-time-to-freelance-entrepreneur/feed/</wfw:commentRss>
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	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/07/notepad1.jpg?w=240</featured_image>
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			<media:title type="html">Notepad</media:title>
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			<media:title type="html">Y.E.C.</media:title>
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		<title>Becoming an Entrepreneur Was the Smartest Risk I Ever Took</title>
		<link>http://business.time.com/2011/06/29/becoming-an-entrepreneur-was-the-smartest-risk-i-ever-took/</link>
		<comments>http://business.time.com/2011/06/29/becoming-an-entrepreneur-was-the-smartest-risk-i-ever-took/#comments</comments>
		<pubDate>Wed, 29 Jun 2011 17:17:54 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[business startup]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Louis Lautman]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Start-up]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=10659</guid>
		<description><![CDATA[Louis Lautman started his own sales training company after three years working in a corporate environment. He faced many challenges when he first started his own business, but now trains sales people for Fortune 500 Companies. Here, Louis talks about the difficulties he confronted during the start-up process. Despite having always dreamed of owning my own business, I got a job after college. I was told that it was the best thing to do, so that is what I did. I worked in corporate America for three years and became a top sales-producer for a publicly traded telecommunications company. But I never gave up on the dream of one day becoming an entrepreneur.&#160;In fact, it was virtually all I thought about, so spent a lot of my free time working on ideas. Then one day I came to a realization: Staying at my corporate job — not starting a business — was the real risk. Above all else, I feared never knowing if my business could have been a success. (MORE: Q&#38;A: Marc Ostrofsky on How He Got Rich &#8230; &#8216;Click&#8217;) When starting my own sales training company, the biggest challenge I faced was getting used to not having a paycheck every other week, and having to generate my own income by closing deals. I had no certainty of where and when that next money was going to come in. It was up to me to make things happen. This was scary and exciting at the same time. On one hand, I could run my business the way I wanted and do business with the people I chose to do business with. But again, I had to close those deals.&#160;I was no stranger to closing deals, but I didn’t have a base salary to relax on like I did as an employee. I had to make each day as productive and effective as possible. It didn’t matter how many people I talked to or how nice my business cards looked. If I didn’t close deals, I didn’t eat. That meant<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=10659&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/06/29/becoming-an-entrepreneur-was-the-smartest-risk-i-ever-took/feed/</wfw:commentRss>
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	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/06/louis1.jpg?w=240</featured_image>
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			<media:title type="html">Louis Lautman</media:title>
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		<title>How I Turned Big Business Insights Into Micro-Business Success</title>
		<link>http://business.time.com/2011/06/23/how-i-turned-big-business-insights-into-micro-business-success/</link>
		<comments>http://business.time.com/2011/06/23/how-i-turned-big-business-insights-into-micro-business-success/#comments</comments>
		<pubDate>Thu, 23 Jun 2011 19:58:47 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[9-to-5]]></category>
		<category><![CDATA[Business Management]]></category>
		<category><![CDATA[Enterpreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Kinetiva]]></category>
		<category><![CDATA[Lea Woodward]]></category>
		<category><![CDATA[Management Consultant]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=9971</guid>
		<description><![CDATA[Lea Woodward co-founded Kinetiva to help entrepreneurs find their own path in life. Her projects have garnered international media attention. Woodward tells how she went from a 9-to-5 to starting her own business — using her corporate experiences along the way.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=9971&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://business.time.com/2011/06/23/how-i-turned-big-business-insights-into-micro-business-success/feed/</wfw:commentRss>
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			<media:title type="html">Kinetiva</media:title>
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		<title>How I Did It: Dan Schawbel on Becoming a Personal Branding Expert</title>
		<link>http://business.time.com/2011/06/15/how-i-did-it-dan-schawbel-on-becoming-a-personal-branding-expert/</link>
		<comments>http://business.time.com/2011/06/15/how-i-did-it-dan-schawbel-on-becoming-a-personal-branding-expert/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 18:30:55 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Dan Schwabel]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personalbrandingblog.com]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Start-up]]></category>

		<guid isPermaLink="false">http://moneyland.time.com/?p=8903</guid>
		<description><![CDATA[Dan Schawbel, the Managing Partner of Millennial Branding LLC, is a world renowned personal branding expert. He is the international bestselling author of Me 2.0, and the publisher of the Personal Branding Blog. He talks about how he created his own personal brand. When I graduated college in 2006, I had to struggle to get a job at a Fortune 200 technology company, despite having eight internships, seven on-campus leadership positions, and a management roll at a small website design company under my belt. While in college, I learned how to sell myself through interviews along with using a website, business cards and a professional portfolio. But I was an introvert, intimidated by the idea of attending networking events and asking for jobs. As a result of my fear, my job search process was eight months long. After meeting 15 people and getting rejected for two positions, I finally landed a job in product marketing. After a year of full-time employment, I read Tom Peter’s famous article in Fast Company called “The Brand Called You.” I realized immediately that Tom’s words reflected my own understanding and appreciation of the topic. I began searching online to see if there were any websites and experts who were already competing in the personal branding space and realized that no one my age was talking about it. [time-link title="(Check out TIME's photo gallery of the evolution of corporate branding)" url=http://www.time.com/time/photogallery/0,29307,2059587,00.html] My friends were complaining about how tough the job market was and that there were no resources to guide them through the process successfully. It became my mission to help young individuals embrace their own brand identity so they could have a more fulfilling career. And since I was only 23 at the time, I could relate to what they were going through. I took my passion for personal branding online, and started PersonalBrandingBlog.com, where I shared career and branding advice for students and young professionals. My age was my biggest challenge at first, and I was criticized for not having enough life experiences<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=8903&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/06/branding1.png?w=240</featured_image>
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			<media:title type="html">Branding</media:title>
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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>My 9-to-5 Job Helped Me Incubate My Start-Up</title>
		<link>http://business.time.com/2011/06/08/my-9-to-5-job-helped-me-incubate-my-start-up/</link>
		<comments>http://business.time.com/2011/06/08/my-9-to-5-job-helped-me-incubate-my-start-up/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 16:41:07 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[9-to-5 job]]></category>
		<category><![CDATA[Beat The GMAT]]></category>
		<category><![CDATA[build own business]]></category>
		<category><![CDATA[Eric Bahn]]></category>
		<category><![CDATA[Young Entrepreneur Council]]></category>

		<guid isPermaLink="false">http://moneyist.time.com/?p=7790</guid>
		<description><![CDATA[Eric Bahn, founder of the social network Beat the GMAT, worked his day job until he was ready to take his business full-time. By the end of his fourth year, he was making twice as much from his start-up.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=7790&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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	<primary_category>Career Strategies</primary_category><primary_category_link>http://business.time.com/category/careers-workplace/career-strategies/</primary_category_link><featured_image>http://timebusinessblog.files.wordpress.com/2011/06/gmat1.png?w=240</featured_image>
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			<media:title type="html">GMAT</media:title>
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			<media:title type="html">theyoungentrepreneurcouncil</media:title>
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		<title>How I Did It: Aaron Patzer on Creating Mint.com</title>
		<link>http://business.time.com/2011/06/02/how-i-did-it-aaron-patzer-on-creating-mint-com/</link>
		<comments>http://business.time.com/2011/06/02/how-i-did-it-aaron-patzer-on-creating-mint-com/#comments</comments>
		<pubDate>Thu, 02 Jun 2011 17:15:41 +0000</pubDate>
		<dc:creator>Scott Gerber</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[Careers & Workplace]]></category>
		<category><![CDATA[Aaron Patzer]]></category>
		<category><![CDATA[ask for help]]></category>
		<category><![CDATA[IBM]]></category>
		<category><![CDATA[Mint.com]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Solopreneur]]></category>
		<category><![CDATA[Start-up]]></category>
		<category><![CDATA[Start-up business]]></category>
		<category><![CDATA[Young Entrepreneur Council]]></category>

		<guid isPermaLink="false">http://moneyist.time.com/?p=7753</guid>
		<description><![CDATA[In 2006, Aaron Patzer started Mint Software, Inc. because he was having trouble managing his own finances. In 2009, his site Mint.com was acquired by Intuit Inc., for $170 million. Here, Patzer talks about some of the challenges he faced while building his business, along with some advice for aspiring young entrepreneurs. I have always thought of myself as an inventor first and foremost. An engineer. An entrepreneur. In that order. I never thought of myself as an employee. But my first jobs as an adult were as an employee: at IBM, and then at my first start-up. The start-up life kept me busy and surfaced the problem of not being able to stay on top of my personal finances, which led me to invent Mint.com. I was working 80-hour weeks, and had done enough preliminary work and research to know I had a big idea: To make money management effortless and automated. I began to think about the business nights and weekends. But it’s hard to find the time when you’ve got a very demanding full-time job. One day I decided that if I gave it 100 percent and failed, I could live with that. What I couldn&#8217;t live with was going halfway, part-time. So with $100,000 in my savings account, I decided to quit my day job. [time-link title="(Read about Google's growing offices in Silicon Valley)" url=http://techland.time.com/2011/05/19/google-expands-its-offices-across-highway-101/] The first few months were tough, and there are a lot of obstacles people don’t talk about. I was 25 at the time, new to Silicon Valley, and taking on something entirely new. I oscillated day-to-day between feeling like I had the greatest idea ever and feeling like it would never work. I questioned my worth, wondering who I was to take on Intuit and Microsoft. If this was a good idea, surely someone would have done it before. It was a very emotional process and people don’t tell you that. Your net worth drains away quickly, you have no idea what’ll happen next, and you sit alone in a room with<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=business.time.com&#038;blog=31173800&#038;post=7753&#038;subd=timebusinessblog&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Mint</media:title>
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