Coca-Cola, one of the most prolific Super Bowl advertisers, has just debuted one of its two commercials planned for Sunday’s game. In the ad, a pint-sized pee-wee football player recovers a fumble, then runs through the endzone, across town and all the way to Lambeau Field, where he triumphantly spikes the ball in front of the groundskeeper. “Jump Around” from ‘90s hip-hop group House of Pain serves as the ad’s soundtrack.
The spot was shot in the Green Bay suburb of Ashwaubenon, Wis., according to Ad Age. Most of the people in the ad are Green Bay locals. In order to increase the ad’s reach, Coca-Cola has promised to donate $50,000 to Boys & Girls Clubs of America when the ad reaches 10,000 shares.