AllThingsD To Sever Ties with Dow Jones

Dow Jones will retain AllThingsD brand

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All Things Digital is set to part ways with Dow Jones at the year’s end, Fortune reports. It’s uncertain where the technology news site will land.

Co-executives Kara Swisher and Walt Mossberg did not renew the site’s contract, which expires on December 31 of this year. Dow Jones will retain ownership of the AllThingsD brand, including its content archives.

The Wall Street Journal’s managing editor and Editor in Chief of Dow Jones Gerard Baker released a memo on AllThingsD’s departure, which was posted on media blog FishbowlNY. See a copy below:

For years, Dow Jones/The Wall Street Journal has enjoyed working with Walt Mossberg and Kara Swisher to bring the best of tech coverage to readers around the world under the All Things Digital brand, however, after discussions, both parties have decided not to renew the agreement when the contract expires at the end of this year.

Technology is the central driver of economic growth and the Journal is committed to being the indispensable global source of news and information in this critical area.  We plan to embark on a major global expansion of our technology coverage, which will include adding 20 reviewers, bloggers, visual journalists, editors, and reporters covering digital.  As part of this global push, we will also be expanding our conference franchise to include an international technology conference and building a new digital home for our first-class technology news and product reviews on The Wall Street Journal Digital Network. This new initiative will be an integral part of The Wall Street Journal and will be rooted in the Journal’s reputation for excellent, fair, objective, reliable and stimulating journalism.

As part of the mutual separation, Walt Mossberg will be leaving the Journal at the end of this year. I want to offer heartfelt thanks for more than twenty years of Personal Technology columns as well as his very fine reporting on national and international affairs in the years before he turned his attention to technology coverage.”

–Gerard Baker, Editor in Chief of Dow Jones and Managing Editor of The Wall Street Journal

Last month Mossberg and Swisher reportedly sought out potential investors while negotiating their contract with Dow Jones. Mossberg, who’s been at the Journal for four decades, will also end his column in the newspaper.

[Fortune]