Entrance to Walt Disney World Now Costs Over $100 (With Tax)

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Theme parks are so predictable. Universal Orlando recently jacked up admissions prices by a few bucks, just as it did last year in the weeks before kids start their summer breaks. It was only a matter of time before Disney followed suit.

Walt Disney World in Orlando and Disneyland in Southern California did just that on Sunday. A single-day ticket for adults (10 and up) to Disneyland increased from $87 to $92. A one-day child admission (ages 3 to 9) is now $86. In Orlando, the one-day adult pass to the Magic Kingdom goes from $89 to $95. Add in tax, and your day of fun at the “most magical place on earth” runs $101.18. The one-day child pass to the Magic Kingdom now costs $89, or $94.79 after tax.

Prices to Walt Disney World’s other parks, such as EPCOT and Animal Kingdom, are slightly less: a single-day adult admission costs $90 plus tax. Multiday passes to Disney parks increased as well. A four-day adult ticket, for instance, which ran $256 recently, now costs $279 — plus tax, plus another $59 for the Park Hopper option, which allows guest to enter more than one park on the same day.

(MORE: Is Airline-Style Variable Pricing Coming to Theme Park Tickets?)

These rates might seem high even before the price hikes. But when Universal instituted its price increase, a company spokesperson made the case that its admission rates represent great value: “We set our prices to reflect the value of the entertainment experience we offer,” Universal’s Tom Schroder said.

Predictably, Disney spokesman Bryan Malenius said essentially the same thing over the weekend. Via the Orlando Sentinel, he said, “A ticket to our theme parks represents a great value, particularly when you look at the breadth and quality of attractions and entertainment we offer and the special moments guests experience with our cast.”

The most obvious way to bring down the per-day cost of admission at these parks is to, well, it’s to spend more money overall via a multiday ticket or a vacation package that includes multiday admission. This strategy brings down the per-day admission price for the guest, while simultaneously increasing the amount of money the theme parks get out of each guest — not only in the form of admissions passes, but through food, drink, and souvenirs sold inside the parks.

(MORE: Theme Park Inflation: Universal Orlando Becomes First to Cross $90 Admission Mark)

Could the price hikes wind up keeping some travelers away? Possibly, and that wouldn’t necessarily be bad from the theme parks’ perspective. Many guests complain about the parks being overcrowded and lines being too long. The high prices could thin the crowds, which would in theory make the visit a better experience. And the people most likely to stay away would be the folks on tighter budgets — who can’t afford the admissions, let alone the pricey food and extras.

10 comments
CraigA
CraigA

As a Florida Res. I did buy the yearly pass. But what am I getting for the extra money - "Zip" - Disney is going back to their old ways "Build it fast and build it cheap" They are not worried about the visitors that come to the park they worry about Wall Street. I was in  Disney a lot and from what I could see the maintenance Is going down hill. Places need paint and repair But most people do not see it with kids pulling on their arm. I for one wonder, with the slogan "We make Dreams come true" Whose Dreams?  Disney lost Walt's Idea and went for the cash. the Kids cannot get what they would like because of cost. I go to "SeaWorld" and "Bush Gardens" now I get  more bang for the buck. Walt were are you now that the big shot's are destroying your Dream.

dvcbeersnob
dvcbeersnob

If you want to get a few more "bangs" for those bucks don't miss the Unknown Magics in Disney. Find them here, www.umwdw.com

ChristopherAdamson
ChristopherAdamson

That's why I always book in March for Oct. I got 5 day ticket w/park hopper tax included $325. If you stay longer, You can renew all 5 days for around $35 at the ticket booth. I've gone for the past 16 years and always save. Fall is the best time. I've gone Spring, Summer Winter and Fall. Although Christmas and New Years was Awesome, Fall is by far the best. Halloween is Spectacular at Magic Kingdom.

MelareWalters
MelareWalters

So Disney World is now more expensive than Disneyland since in California the tickets are not taxed. $92 even there.

@Writeintrump You linked to a satirical website like 'The Onion'. That story was made up.

seanwil545
seanwil545

I took my family (Wife and Son 6y/o) to Disney World May 1st of this year.

The main reason for going in May was to avoid the Airline hikes which kick in around the 2nd week in June. Apparently Disney follows the same price hike schedule. Overall we had great time, creating some wonderful memories...but in my mind Disney is highly overrated. Between air flight from Boston, hotel stay, food and ever rising ticket prices I have no burning desire to go back.

It's not a question of being able to afford the trip, its more about finding better things to do with my money.

JenniferBonin
JenniferBonin like.author.displayName 1 Like

Supply and demand, folks.  Nothing more and nothing less.

sassy1185
sassy1185

What Disney knows is that a person can only do some much in one day. There is no way a family can/could visit or go to all the nice attractions Disney offer, so in effect they want you to "have" to spend more money at there Parks.

cmh502
cmh502 like.author.displayName like.author.displayName 2 Like

Thinking about this I can't help but realize it's the same idea when attending any other vacation or entertainment venue /show in today's economy, your going to pay alot for whatever it is you want to do (unless your vacation is a cabin in the woods), you just need to sort out what it is you like and what you really want to spend money on. Concert venues charge $8-13 for a bud light, but people still buy it. Disney charges more money for a ticket, people will still go if they really want to go. Disney has got it down all the time. They know how popular they are and how to stay successful and on top. It is the perfect business model, and you really can't blame them they ARE the best at what they do. I don't think it will keep many travelers away. I myself am a huge disney fan and have been going my whole life, and while it does frustrate me that these prices keep going up, I know I will still continue to go as I always have. It is sad though for the frugal-minded individual will have to be more aware of trying to cut costs and keep money in their own pocket. On a positive note however, there are always ways to cut costs at Disney with certain expenses such as food(buying at grocery stores outside of disney) and staying at a resort or hotel outside of Disney.

BoMullen
BoMullen

I was able to purchase my annual pass ahead of the increase, however instead of an Annual Pass I went with a Florida resident weekday select pass (199). But after 30 years of multiple visits per year I just can't justify the costs, rooms, food, travel costs and the like aren't worth the money. Modernizing EPCOT might change my mind but nothing they are doing now is worth the expense, and as nice as Fantasyland has become it does not appeal to me.