A client often decides whether to trust you, rely on you — and ultimately give you more business — based on your first few days or weeks of working together. Here are three ways to set up the relationship for success:
- Make an accurate first impression. Make them feel comfortable, but also set clear expectations about what you can and can’t offer. Don’t oversell your skills.
- Be responsive. React to client requests quickly or you risk giving the impression you aren’t really listening. If you really need them to wait, tell them why and offer a next step.
- Keep up the pace. If you don’t continue that responsiveness, your client may wonder what’s wrong. Consistency implies stability, and clients always want to feel like they’re in good hands.